Wall art has always been a creative way to express your ideas and uniqueness. With numerous customization options, these graphics can be used for marketing with high visual impact. That’s why, in this article, we want to elaborate on some of the best wall mural ideas for commercial spaces and their unique features!
If you haven’t dealt with wall design before, it may be overwhelming to dive right into the creation process. Thus, our team at Craftsmen Industries is here to explain the design process and help you choose the right option for your unique circumstances. We’ll share some amazing mural ideas and how they can enhance your brand, leaving a lasting impression on employees and clients.
Continue reading to discover what are some popular themes for wall murals in commercial spaces and how they impact your branding!
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While it may sound easy, creating a custom wall mural takes careful planning. If you don’t have any prior experience in the subject, you should always rely on the best large-format printing service for wall murals.
Not only can our team come up with the best solutions for your specific case, but we’ll also guide you through the process! This way, you’ll get a favorable outcome while making your money worthwhile.
So, can wall murals be customized to fit the branding and aesthetics of a specific commercial space? Of course, it can! Here’s how wall art is created to blend in with your business:
The first step in creating a mural is creating a visual idea. While it may sound tempting to go with personal preferences, remember always to have your target audience in mind.
Since murals are an extension of your marketing efforts, you should watch out for several elements while developing a creative idea. First, use relatable pictures, icons, and other imagery for your business and target audience. Combining them with consumer-targeted language will leave a lasting impression on your customers and clients.
The next step is to choose the right colors. If you already have pre-determined brand colors, it's recommended to stick close to them for branding purposes.
However, if you haven’t decided on your desired color, try implementing color psychology for a stronger visual impact. Even though it may sound difficult to those not keen on color theory, choosing the right palette is crucial in exterior design.
Another important matter to consider is being mindful of the lighting. This is extremely important regarding the location where the mural is placed. It’s only natural that an outdoor and indoor placement will differ.
On the one hand, when it comes to natural light, it’s like having the whole rainbow of colors at your disposal because it’s a full spectrum of light. Thus, the mural’s visuals will be naturally enhanced by the sunlight. On the other hand, artificial light only gives off yellow or white light rays, which can wash out the visual impact over time.
Being mindful of the wall proportions will help you decide on the ideal design for your mural. Having the exact shape in mind will make it easier to arrange the composition better and make it more appealing. Furthermore, maximizing your space will ensure the overall design looks stunning.
Branding plays an important part in any marketing strategy. So, what are some creative ways to incorporate branding or logos into a wall mural?
First, you should ensure the brand’s logo is visible in the design. However, it shouldn’t take over the area intended for creative content. You should also match the colors of your logo with the rest of the design so it doesn’t stand out too much.
As for branding, you can include your company’s slogan or inspirational quotes. This way, the mural will represent your business values and showcase its authority.
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After explaining the creation process, we want to elaborate on what are some popular themes for wall murals in commercial spaces. Here are some of the most creative solutions we’ve seen in business settings to help you decide for yourself:
One of our favorite mural options includes the renowned timeline design. This intricate solution will display key moments in your business history and highlight their meaning. With various customization options available, it’s considered beneficial for both employees and customers.
The key behind such timelines is deciding which events you’d like to showcase. It’s important to include valuable moments with meaning that will inspire your workforce and clientele.
The second common option for commercial murals is the inspirational design. For this solution, you can include your company’s motto or an inspirational quote that you hold closely to your ideals.
Including inspiration in your corporate setting can motivate your employees and help you achieve better results. Furthermore, it can act as a constant reminder to work hard and achieve all your business goals.
When it comes to impressing your audience, this inspirational mural not only demonstrates your dedication to your business but also reflects a broader vision beyond it. This memorable quote can also portray your brand’s values and determination to satisfy the customer.
Infographics are another common mural option for many organizations. This design is an effective way to display your company’s growth with real-life statistics. For example, if your business has experienced exponential growth annually, you can include charts and visual graphics to showcase the progress.
If you’re a data geek, this is the ideal way to tell your story through real-life metrics and numbers. This will serve as proof of your company’s accomplishments and combine creativity with insights.
Similar to inspirational designs, value displays offer an insight into your company’s values. This wall art will remind your employees about the principles of your work and will inspire them to dedicate themselves to their tasks to achieve the best possible outcomes. It can act as transparency towards your audience and highlight the features you find most beneficial about your business.
First, you should determine the key values you’d like to display. For example, you can choose words like passion, trust, dedication, and creativity to highlight their importance for your company. Then, you can arrange them to your liking and combine them with an image to fit nicely on your office wall.
Depending on your industry, diagrams are often the ideal solution for many businesses. For example, if you offer a product with advanced technology, you can create a visual board of the mechanism's functions.
Doing so will ensure the audience of your attention to details and product quality. Furthermore, offering such a transparent graphic will build trust within the community and give you an advantage over your competition.
If you want to take these diagrams to the next step, you can combine them with a timeline design and showcase the evolution of your products over the years.
Optical illusions are becoming a more common theme in murals. These designs are praised for their uniqueness and leaving long-lasting impressions. They overstep the traditional boundaries and incorporate highly skilled art with creativity.
Additionally, optical illusions are among the most effective ways to grab your audience’s attention. When done right, these murals can immerse the customers in a story and give them a unique experience. Not only will this affect your brand reputation, but it may also lead to higher customer satisfaction.
Source: craftsmenind.com
After reviewing the best wall mural ideas for commercial spaces and their unique features, it’s up to you to decide which works best for your business. While diagrams may work best for companies that use advanced technology, timelines are a great way to highlight key moments in your history.
Regardless of your choice, remember that creating a mural takes careful planning and execution. So, if you want to try this marketing strategy, contact Craftsmen Industries today!